My Drawing

I have started some drawing that helping me continue my thought about my project. I still draw the animation draft of project, although the draft could be changed.

 Using big screen to display that  is suitable for fashion. I intend to fit  several screen together, I have thought screens interlace can produce some visual effect. If screen can move, that could create more effect for audience. However, this thought is not easy to carry out because this could need many people such as technical guidance, fishion model, light etc. I want to practice this thought, but I still cinsider more detail.

Before post I talk about environment, using 3D animation can create no gravity space. That also can let audience watch different view, therefore, I draw this picture.

Fabric flowing is very beautiful, adding body can make a lot of effect. If fabric have pattern that can create different style and feeling, for this reason, I hope can present flowing of clothes.

To Create the Environment

Sometimes I ask myself why I want using animation combine with fashion show? I think animation can do some impossibility, such as creating space without gravity, changing material of matter, etc. Indeed, animation can increase visual effect of  fashion show but garment is main role in the fashion. Therefore, I think using animation on the fashion show that emphasis is environment of creating.

 According to Parmal, P and Grumbach, D (2006: 122) some of his most influential collections have been those focusing on the relationships between clothing, the environment, architecture, and technology. Therefore, environment is important on the fashion show. In addition,  architecture and technology also have significant part on the fashion show. However, animation not only can produce environment but also create fictitious place. RalphLauren.com (2010) presents the ultimate fusion of art, fashion & technology in a visual feast for the 5 senses. Watch as the London flagship at 1 New Bond Street disappears before your eyes and is then transformed into a series of objects and images rendered in 3-dimensional space.

That is wonderful example that he combined animation with fashion, even, he created more effect to audience. Audience not only see the clothes product but also feel charm of environment.

from RalphLauren.com

 

Although this example has done to combine animation with fashion show, I still hope to create different visual effect. Environment is very important, that relate to audience's feeling. Using animation increase value of fashion show that need thought and research.

 

 

references

1.  Parmal, P and Grumbach, D.,2006. fashion show. Boston: Museum of Fine Art
2. RalphLauren.com., 2010. Ralph Lauren 4D Experience [online],. Available at: http://4d.ralphlauren.com/?ab=int_111110_FRONTDOOR_LIGHTSHOW_LEARNMORE [Accessed 26 June 2010]

Human Body

From showstudio.com

                                              http://showstudio.com/project/fashionbody/video/back

Essentially,  human body is very beautiful art. It can show complex and dynamic line by rhythm. Currently, fashion have used body to create film, because  human body can perfectly display aesthetic feeling. Therefore, we usually can see people is naked in the film. Why I want talking human body? most fashion show always model walk in the runway but they have not extra motion. I think this is a pity. People can display a lot of motions and perception, even present the spirit. If body act with garment, it can create sense of beauty and rhythm. A number of performance also use fabric with body to show their creation.

                                                                              from Youtube

Consequently, some fashion website have added "Body" item. If fashion show can like danceing, that will be very interesting. For the reason, I want to try more act in my project.

references

1.  Zimmermann, R., n.d. Back [online]. Available at: http://showstudio.com/project/fashionbody/video/back [Accessed 24 Nov 2010]
2.  Shiffman,M., 2010. Tethered [online]. Available at: http://www.youtube.com/watch?v=8qP5E1FFkd4  [Accessed 24 Nov 2010]

William Kentridge

William Kentridge, I was not know this person before.When I borrow "William Kentridge" this book, I am just attracted for photo of book. But I find some film about his creation on internet, I am shaked. He is not only a designer, but he also is a animator. He used many materials to create different style animation. Such as below the website http://www.youtube.com/watch?v=O3YM8MWoxkY&feature=channel
I dont know how can do this animation, it is amazing. His production "Breathe" also use papers to accomplish.
http://www.youtube.com/watch?v=ja4Wk7g6sdE&feature=channel
Although the "Breathe" probablely is not animation which close to some kind of experiment film, he creates style of variety. He even applies animation to opera. http://www.youtube.com/watch?v=nD_oW9pb3O8

Most people still think animation must like Disney, Dreamworks etc, but animation should not be limited. I want research exhibition of animation but about "how to display animation" this information is not easy discovery.
William Kentridge give me alot of inspiration, his creation let me want do more experiment and research. Maybe animation still can create more visual effects.

references
Kentridge,W., 2009. William Kentridge.