My Drawing

I have started some drawing that helping me continue my thought about my project. I still draw the animation draft of project, although the draft could be changed.

 Using big screen to display that  is suitable for fashion. I intend to fit  several screen together, I have thought screens interlace can produce some visual effect. If screen can move, that could create more effect for audience. However, this thought is not easy to carry out because this could need many people such as technical guidance, fishion model, light etc. I want to practice this thought, but I still cinsider more detail.

Before post I talk about environment, using 3D animation can create no gravity space. That also can let audience watch different view, therefore, I draw this picture.

Fabric flowing is very beautiful, adding body can make a lot of effect. If fabric have pattern that can create different style and feeling, for this reason, I hope can present flowing of clothes.

To Create the Environment

Sometimes I ask myself why I want using animation combine with fashion show? I think animation can do some impossibility, such as creating space without gravity, changing material of matter, etc. Indeed, animation can increase visual effect of  fashion show but garment is main role in the fashion. Therefore, I think using animation on the fashion show that emphasis is environment of creating.

 According to Parmal, P and Grumbach, D (2006: 122) some of his most influential collections have been those focusing on the relationships between clothing, the environment, architecture, and technology. Therefore, environment is important on the fashion show. In addition,  architecture and technology also have significant part on the fashion show. However, animation not only can produce environment but also create fictitious place. RalphLauren.com (2010) presents the ultimate fusion of art, fashion & technology in a visual feast for the 5 senses. Watch as the London flagship at 1 New Bond Street disappears before your eyes and is then transformed into a series of objects and images rendered in 3-dimensional space.

That is wonderful example that he combined animation with fashion, even, he created more effect to audience. Audience not only see the clothes product but also feel charm of environment.

from RalphLauren.com

 

Although this example has done to combine animation with fashion show, I still hope to create different visual effect. Environment is very important, that relate to audience's feeling. Using animation increase value of fashion show that need thought and research.

 

 

references

1.  Parmal, P and Grumbach, D.,2006. fashion show. Boston: Museum of Fine Art
2. RalphLauren.com., 2010. Ralph Lauren 4D Experience [online],. Available at: http://4d.ralphlauren.com/?ab=int_111110_FRONTDOOR_LIGHTSHOW_LEARNMORE [Accessed 26 June 2010]

Human Body

From showstudio.com

                                              http://showstudio.com/project/fashionbody/video/back

Essentially,  human body is very beautiful art. It can show complex and dynamic line by rhythm. Currently, fashion have used body to create film, because  human body can perfectly display aesthetic feeling. Therefore, we usually can see people is naked in the film. Why I want talking human body? most fashion show always model walk in the runway but they have not extra motion. I think this is a pity. People can display a lot of motions and perception, even present the spirit. If body act with garment, it can create sense of beauty and rhythm. A number of performance also use fabric with body to show their creation.

                                                                              from Youtube

Consequently, some fashion website have added "Body" item. If fashion show can like danceing, that will be very interesting. For the reason, I want to try more act in my project.

references

1.  Zimmermann, R., n.d. Back [online]. Available at: http://showstudio.com/project/fashionbody/video/back [Accessed 24 Nov 2010]
2.  Shiffman,M., 2010. Tethered [online]. Available at: http://www.youtube.com/watch?v=8qP5E1FFkd4  [Accessed 24 Nov 2010]

William Kentridge

William Kentridge, I was not know this person before.When I borrow "William Kentridge" this book, I am just attracted for photo of book. But I find some film about his creation on internet, I am shaked. He is not only a designer, but he also is a animator. He used many materials to create different style animation. Such as below the website http://www.youtube.com/watch?v=O3YM8MWoxkY&feature=channel
I dont know how can do this animation, it is amazing. His production "Breathe" also use papers to accomplish.
http://www.youtube.com/watch?v=ja4Wk7g6sdE&feature=channel
Although the "Breathe" probablely is not animation which close to some kind of experiment film, he creates style of variety. He even applies animation to opera. http://www.youtube.com/watch?v=nD_oW9pb3O8

Most people still think animation must like Disney, Dreamworks etc, but animation should not be limited. I want research exhibition of animation but about "how to display animation" this information is not easy discovery.
William Kentridge give me alot of inspiration, his creation let me want do more experiment and research. Maybe animation still can create more visual effects.

references
Kentridge,W., 2009. William Kentridge.

Gorillaz live show

Gorillaz, this is amazing rock band, a animate band. Although createing music still need real people to make, these animate roles have successfully told the public they are existent. I dont need to introduce too much about them, because they were already famous band. However, they ever live appearance at MTV European Music Awards in 2005. In this award ceremony these animate roles like real people to perform on the stage. it is groundbreaking animation show. (see website linking)http://www.youtube.com/watch?v=xxLWuM_SHcI&feature=related

I think that animation certainly can select more way to present. This case is very nice example. If animation can put in any different space or place, animation will be more interesting and create more likelihood.

Diesel's Spring/Summer 08 catwalk show

http://www.youtube.com/watch?v=CCcTRjxP-Fc

This is Diesel's Spring/Summer 08 catwalk show. When I saw this video, I thought “ Is this what I want to do ? ” I have some hesitate. Indeed, this show combined animation with fashion, even it had completed my thought. But animation apparently display stronger than cloth show. Essentially, this show is perfect, I want to say Beautiful!! Inconceivable!! However, it is important that to measure significance between animation and clothes, clothes is main point in the show after all. Furthermore, this show must spend a lot of money and resource. Even though I dont want do like that, money and resource also need to think carefully.

Not only fashion show

film from show studio website

When I saw this fashion show, this film give me a lot of stimulation. I admire fashion designer - Garth Pugh, I think he is a genius. I not only like his design, but also love his fishion show. Film director is female, her name is Ruth Hogben. This film is incredible that use more essential element of esthetics to display high quality of visual art. How to use those element and completely present it I think that is very difficult. When I intent to combine fashion show with animation, I know that must think a lot of possibility, especially, how to measure significance between animation and clothes.

I still think this problem, I am a animater after all. Anyway, this film is amazing, fashion show can very Art, I think.

What do I want to do in my master course?

In fact, I have already worked in game animation about four years. Though accumulating some experience in this area, I didn’t really enjoy produceing game animation due to limitation in market. Moreover, because the game animation require speed and imitation, it can’t be called “creation”.Therefore, I wish to have a free space in creating and learn more experience in master’s degree, such as more methods how produce different animation, to observe new things transform new idea, and I also try to use various material in my creation.

Recently, I saw some fashion runways that use film to display the show. In my opinion, using film to perform fashion runways is a brand-new manner to attract people to notice their concept.Although some people have used this mode ago, I believe that in this field still could develop more style and idea. Therefore , I want to establish this notion. In addition, I want to combine music video with fashion show. Music is a very important element in fashion runway. So, I desire to combine two events (vedio & runway) to spark some special impression.That will be very interesting. If I can carry out this notion, I might need to connect with professional fashion designer to exchange idea with each other. This will be a big challenge for me. However, I never collaborate with fashion designer, I think that I can learn many experience when we cooperate finishing this project together. For example, we should coordinate the different relation of each idea. This mission will spend a lot of time on communication, it is such two different specialities after all. It will be a large problem, therefore, I also need to learn how to communicate with other people

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Besides, though my major is puppetry and digital animation, I have never had any puppetry before. It is interesting that attempt create new things. Further more , useing the puppetry produces new film, the challenge will bring more idea in my life.

All I can do now such as searching information as much as possible to increace my idea, doing my best to practice new skills and discussing the content of my project with professors. I will make effort to finish my project.

just start

welcome to my little world........